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Your Order
BMD Challenge
Self-paced with 2 months of implementation support
$197
Total
$197
RECOMMENDED UPGRADE BUNDLE: BMD + Demand Validation (next playbook)
Most founders choose this option
Also get the DVP Playbook + 6 months of guided implementation support
Validate your business model design with paying customers.
$497 total
Get 4 additional months of implementation support which includes:
Everything in BMD Challenge
Extended support (6 months total)
Live workshops with Ash Maurya
Next validation playbook: Demand Validation playbook (normally $397)
Advanced tool access: Customer Forces Interviewing Copilot
"The extended support was crucial for our implementation. We launched validated our business model and acquired our first 3 customers within the 90 days."
~ Sarah M., Challenge Graduate