Join 50,000+ founders who've learned the systematic approach to validate ideas, find customers, and build successful businesses without wasting years on the wrong thing.
You'll get access to my Just Start, 5-day email course breaking down everything you need to find the right startup idea, build a business model, and bootstrap your way to paying customers.
I'm the author of two bestselling books, Running Lean and Scaling Lean, the creator of the popular 1-page business modeling tool, Lean Canvas, and the curator of the Continuous Innovation Framework.
Learn more about me and my work.
I'm also the founder of LEANSTACK - a Continuous Innovation Platform that helps accelerators and universities create more successful startups.
Learn the framework with our 10-part email course + try the Lean Canvas tool. See if our approach works for you before investing.
Work through the systematic business model design playbook to stress-test your idea before investing additional resources. Most founders complete the core content within 30 days and end up with a solid foundation for validation.
Test your assumptions with actual customers through structured interviews and experiments. Use the Demo-Sell-Build framework to validate demand before building a product.
Build and launch your minimum valuable product (MVP) based on validated learning and systematically iterate it to product/market fit using a 10X Launch Strategy designed to tackle your riskiest assumptions first.
Begin your systematic founder journey at the level that's right for you